THE STORY BEHIND THE BRAND
MEET TYUS NEDD
Coach • Pastor • Author • Speaker • Dream Builder
For more than three decades, Tyus Nedd has dedicated his life to helping people discover
who they are, become who they were created to be, and build lives that make a lasting difference.
His journey has taken him from ministry and community leadership to coaching executives, developing leaders, mentoring emerging generations, writing books, and creating transformational experiences.
But behind every platform, every message, and every experience is one conviction:
YOU WERE CREATED FOR MORE.
TYUS NEDD BRANDS™
ONE MISSION. MULTIPLE WAYS TO MAKE AN IMPACT.
As founder of Tyus Nedd Brands™, Tyus has built a platform dedicated to helping individuals, leaders, organizations, teams, and emerging generations discover greater possibilities, develop their potential, and build lives and organizations that make a lasting difference.
The Tyus Nedd Brands™ portfolio includes:
Made For More™ • The Director's Chair™ • Dream Coaching™ • Executive Dream Coaching™ • DMAN® • GO4IT™ • Business Future+™ • Opportunities Women Move Forward™
Through coaching, leadership development, books, courses, speaking, transformational experiences, resources, and products, each brand provides another pathway toward the same mission:
DISCOVER. BECOME. BUILD.
DISCOVER who you are.
BECOME who you were created to be.
BUILD a life that makes a lasting difference.
AUTHOR + CREATOR
TURNING TRANSFORMATIONAL IDEAS INTO PRACTICAL TOOLS.
Tyus Nedd is an author and creator of transformational books, tools, curricula, and experiences designed to help people turn insight into action.
His work explores purpose, identity, leadership, discipline, personal transformation, and legacy—equipping people with practical tools to move from where they are toward who they were created to become.
His publications and development resources include The Humpty Dumpty Syndrome®, Fire & Focus, Dream Slayers, The DAC (Dreams Are Contagious) Training Manual, The Dreamer's Storyboard Manual, and other transformational resources developed throughout more than three decades of leadership and coaching.
His newest flagship book, You Were Made For More™, expands the heart of the Tyus Nedd Brands™ philosophy into a transformational journey built around three powerful movements:
DISCOVER who you are.
BECOME who you were created to be.
BUILD a life that makes a lasting difference.
Tyus is also co-author of Leadership Begins on the Back of a Napkin and Opportunities: Women Move Forward, written with leadership strategist Kenneth E. Strong.
EXECUTIVE DREAM COACH™
TURNING VISION INTO STRATEGY. STRATEGY INTO ACTION.
As an Executive Dream Coach™, Tyus partners with executives, entrepreneurs, business owners, pastors, senior leaders, and organizational leaders who are ready to move from vision to meaningful results.
Through Executive Dream Coaching™, he helps leaders gain clarity, strengthen decision-making, develop effective strategies, build healthier teams, navigate change, and position their organizations for sustainable growth and impact.
Tyus brings more than three decades of leadership, coaching, ministry, and community development experience to every engagement—combining practical strategy with an ability
to help leaders see possibilities, overcome obstacles, and take intentional action.
Whether working with businesses, nonprofits, churches, community organizations, or emerging leaders, his goal remains the same:
HELP LEADERS TURN WHAT THEY SEE INTO WHAT THEY CAN BUILD.
[EXPLORE EXECUTIVE DREAM COACHING™]
IMPACT BEYOND THE BOARDROOM
DEVELOPING PEOPLE AT EVERY STAGE OF LEADERSHIP.
Tyus's commitment to developing people extends beyond executive leadership.
His work has included a signature Dream Coaching model adopted by the YMCA of Columbus to provide young men with a structured pathway for personal development, purpose, leadership, and growth.
From emerging generations to established leaders, Tyus believes transformation begins when people gain clarity about who they are, recognize what is possible, and take intentional steps toward what comes next.
Because leadership isn't simply about what you accomplish.
It's also about helping others discover who they are, become who they were created to be, and build what comes next.
SPEAKER + TRANSFORMATIONAL COMMUNICATOR
MORE THAN A MESSAGE. AN EXPERIENCE DESIGNED TO MOVE PEOPLE FORWARD.
For more than three decades, Tyus has communicated transformational principles to audiences across business, ministry, education, leadership, and community settings.
His approach combines storytelling, practical wisdom, audience engagement, and leadership insight to create transformational experiences designed to do more than inspire.
The goal is to help people think differently, see new possibilities, and take meaningful action.
Through signature experiences including Made For More™, The Director's Chair™, GO4IT™, The Humpty Dumpty Syndrome®, Business Future+™, and DMAN®, Tyus brings messages designed to meet audiences where they are and challenge them toward what's next.
BEYOND THE PLATFORM
FAITH. FAMILY. GROWTH. LEGACY.
Behind the books, coaching, speaking, leadership, and transformational experiences is a man deeply committed to faith, family, personal growth, and helping others become more.
Tyus resides in Columbus, Ohio, with his wife, Patricia.
Away from the platform, he enjoys reading, wellness, mentoring others, developing new ideas, and continuing his own journey of growth.
Through every chapter of his life and work, Tyus remains committed to building hope, resilience, stronger leaders, healthier communities, and lasting legacy.
And through it all, one conviction continues to shape his life and work: you were created for more.
YOUR NEXT CHAPTER STARTS HERE.
WHAT WILL YOUR NEXT STEP BE?
Whether you're seeking greater clarity for your life, stronger leadership, strategic direction
for what you lead, or a transformational experience for your organization, there is a next step waiting for you.
You don't have to have everything figured out.
You simply have to be willing to take the next step.
DISCOVER. BECOME. BUILD.
Welcome to Tyus Nedd Brands™.